On 21 will find all the details of the agreement at a news conference. © 2006 Ford Ford
Spain and FC Barcelona's Cameroon player Samuel Eto'o, have reached an agreement whereby the brand and form a team player. Ford
worldwide has always had priority on helping the most disadvantaged groups of society. Like Eto'o, who plays a special effort for peace, solidarity and support to their brothers in Africa.
Now with this agreement, the two join forces to help the world's future: children. Samuel Eto'o, one of the most international and charismatic players in the world, and Ford, with the idea that football is an element of training and progression for young people, building on the excellent platform that the player has already established its foundation in Cameroon.
The Ford agreement and Eto'o is based, along with the promotional campaign in the transfer vehicles to the Foundation Samuel Eto'o. These vehicles will be of great help to transport students from the new foundation of the athlete in Kribi, a coastal city in southwest Cameroon.
campaign promoting collaboration between Ford and Eto'o, with the slogan "Start playing with Eto'o", is disseminated in different spots in different media such as television, radio and newspapers, as well as boundary fences and interior decoration in the Ford grants Catalonia.
Ford and Eto'o, a supportive team
José Manuel Machado, President of Ford Spain, says that " Eto'o values it represents, and most especially his role in solidarity with the underprivileged kids of Cameroon, have impressed us greatly. Therefore, our partnership agreement aims to show sports fans more human side of this sport, his personal crusade to try to bring home children love the sport as an element of personal and professional growth. "
Samuel Eto'o is sincere solidarity to explain its objectives and the interest it has to strengthen its activities in Cameroon: "Thanks to football I am privileged. Both myself and my family enjoyed a comfortable life they dream most of my countrymen Cameroon. I think people should help others, within our means, and what is more important, without expecting anything in return. The path we have started on my foundation in the education and training we give football more than 200 children and then to choose the best and bring them to Europe shows that sport is an excellent tool to help young Cameroonians out of poverty for a better country. " Ford launches
challenge Eto'o: 1 goal, 1 Ford! Ford
Spain is committed to delivering a new vehicle for his Foundation for every goal above the Cameroonian check the seventeenth in a competitive match (League and Champions) in the period between September and year-end. Parallel
Ford also throws in parallel a large marketing, which doubles its customers the amount of the plan provide for the purchase of a Ford Focus C-MAX Newport (September) and a 3-door Focus Trend (October) and offer free the first four installments of funding, facilities and support will continue to purchase other models in the coming months.
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